Our holistic product development approach

We ensure this knowledge and the people employing are constantly grow in their ability to innovate, learn new knowledge and constantly improve.
Without a box to think inside it, our best assets utilized to our products best benefit.


Our holistic business approach

All of our business functions are fully aware of the purpose and contribute accordingly.

We empower our employees to think about the whole of the business, to more fully understand our products and partners services.

We lead through courage and honesty;  we take the right action with a genuine love for everyone with whom we interact.


Our holistic partners approach

We serve the market with a holistic business strategy that does not look at any partner as separate from the rest or separate from the people who are seeking value from it.

We always seek to improve the measurement of what is the most important to us - TRUST.

By Agility, by bringing new products to local markets and by understanding the whole picture of manufacturing constraints and supply - We deliver to you - to your users.

By communication in an authentic voice while remaining consistent, accurate and most importantly, honest - We, Smiley Pet team deliver the best product to your costumers.